Photo Observation
Attribute: google image advertisement search
Theme: This fits with the theme “advertisement” because it is an ad for Heinz ketchup.
The lighting was interesting for this ad because besides of the glare on the smooth tomatoes, it is very monochromatic, making the reflection of the light stand out. This ad is creative because it emphasizes the main ingredient within the shape of the product, with the slices shown by the light. Without the contrast, it would be hard to tell what was going on.
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