Archive for the 'Photo Observation' Category
Surreal
Attribution: bing
an unusual color combination that doesn’t naturally happen often– if at all
Advertisement/Desire
Description: A black & white Geico ad with a single white light illuminating his intelligent, academic gecko face. The sole source of light draws focus to his face, which is both adorable and clearly very wise, as well as to his glasses, which emphasize the seriousness of the subject on which he is speaking.
Photo Observation
Dylan Purple Versace Perfume Ad
Attribution: https://www.versace.com/gb/en-gb/world-of-versace/stories/advertising-campaigns/versace-dylan-purple.html
Theme: Advertisement/Desire
Description: The model is standing right behind the huge perfume bottle, and both are sitting on top of some rocks. The fragrance is called Dylan Purple and this ad definitely screams purple. There is purple gradient as the background, the model’s dress is purple, and the perfume bottle is a vibrant purple as well. The model and bottle are lighted in a neutral/cool white light and both are lighted pretty equally. So much purple does not do a good job of directing my eyes to the product but it definitely makes me remember “purple.”
Advertisement/Desire
Zendaya Smart Water commercial
Attribution: https://images.app.goo.gl/8deezAHA2sLsAn5u6
Theme: Advertisement/Desire
Description: Zendaya standing backstage of a mock commercial shoot, with white light brightly illuminating the left side of the photo, and having dimmer lights around her, such as the orange dots on just her head. The lights make her stand out in the darker background, and the only fully focused object is the bottle of smart water that she is holding.
Photo Observation: Advertisement
Lays Superbowl Commercial
Theme: Desire/Advertisement
The blue green colors create a feeling of intrigue surrounding the bag of chips, drawing the audience in to have a bite for themselves. The white light coupled with this color establishes an ominous tone further encouraging an intriguing desire to try the product.
Advertisement/Desire
Theme: Advertisement/Desire
Attribution: https://www.advergize.com/advertising/11-best-print-advertisements-2012/
The amber colors lighten the woman’s skin and draws attention to her eyes and eyelashes, which the ad is intending to point out to you and impress you with, should you not read the text.
Brennan Single Source Artificial Light Photo
From: My camera roll, taken March 4th 2023. Jaden leaning out a window in East Hampton, NY
Theme: Single Source Artificial Light
This photo is actually BTS from a film set I was recently working on. Our schedule was pretty tight and we had to film a daytime interior scene after sunset, and since the room had a window it came down to the lighting team to make it work. I was the Best Boy Electric, so myself and a few extra hands ran the biggest light we had out to the driveway and sent it up on a stand above the height of the window. This shot was taken a few minutes after the light had fully turned on, but before we sealed the windows and added a diffusion layer to the inside. It sure did the trick. It doesn’t quite show on camera, but the immense output from this light (and the lack of adjustment from our eyes at the time) made it seem like Jaden was glowing, and his hair looked especially angelic so we all asked him to pose while we took some pictures.
Single Source Photo Observation
Attribution: https://www.lighting-essentials.com/08-controlling-presentation-light/
Theme: Single Source Artificial Light
Description: Looking for an image of a single source artificial light reminded me of when I used to to do still life studies, most often with fruit. In this image, the apple is being lit from directly above.
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