Category Archives: Photo Observation

Source: https://fstoppers.com/commercial/how-light-and-photograph-beer-bottle-advertisement-41443 The beer here is back lit so that it glows which makes the beer look more inviting while also emphasizing the sweating of the bottle which is definitely intended to create desire. I can’t quite tell if the … Continue reading

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Ad Photo

From Campaign US on Google Images Corona’s whole thing is they try to associate the beer with being on the beach, and associate Corona as a summer “place”. The warm orange/yellow/amber light coming from above on a downward angle is … Continue reading

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4/3 Photo Observation: Ad/Desire

  Image from pinterest The warm soft light attaches the audience’s eyes to the ad and highlighting a feeling of late-night comfort that is often associated with McDonald’s food. I found the lighting almost gobo effect with the arches in … Continue reading

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Photo Observation 4/4

Photo attribution: https://www.audi.com/content/dam/ci/Guides/Communication_Media/Advertisements/02_Andwendungsbeispiele/audi-ci-communication-media-advertisements-example3_V2.png?imwidth=2400   Description: The lighting draws attention to the car, the focus of the ad, and makes the car look appearing to the eye. The natural lighting hits the car in a way that makes it look very … Continue reading

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advertisement/desire post

photo from pinterest Theme: Advertisement/Desire This advertisement represents McDonald’s, as the plug insert is portrayed as a french fry container for the company. However, what is the most interesting is the lighting representation for the french fries. The light source … Continue reading

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Photo Observation 4/4

Photo from Google, themarketingbirds.com Theme: Advertisement/Desire This is an advertisement for Magnum Ice Cream bars, and it definitely makes me want to try one. Not only do we have the cross-section of the bar with gooey caramel, but the lighting … Continue reading

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single source artificial light post

  photo from pinterest Theme: Single source of artificial light This photo was taken in the dark, illuminating the person’s appearance slightly, showing their profile. The white light is behind the person outlining the facial features, giving a divine, etherial … Continue reading

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Photo Observation 3/28

3/28/2024 Attribution: https://www.reddit.com/r/dalle2/comments/187wfft/a_metal_sculpture_of_a_ballerina_its_dance/ Description: This pictures shows a metal ballerina statue under a cool white spotlight. The artificial top light helps emphasize the angles and lines of the ballerina’s figure, and it creates a stark contrast between the light and … Continue reading

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Photo Observation

I found this photo of a girl online holding a light bulb at different angles, and how the angle effected the photo. This photo was a clear demonstration of how when a single source light is only coming from one … Continue reading

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lighting observation 3/27

Picture I took outside of C-Square with the single artificial light being the sidewalk light cutting through the tree to the pavement. I enjoyed the sharp shape of the beams from the high angle, almost like a sun in the … Continue reading

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