1)A Reese’s ad as part of their ‘Not Sorry’ ad campaign found on google
2)Theme: Advertisement/Desire
3)Reese’s has always been one of my favorite chocolates, which is part of the reason I chose this ad. Their commercials and ad campaigns are usually very simplistic, not too overdone or over the top. Usually letting the product speak for itself, there isn’t much use of actors, just the product and the use of the lighting. The lighting in this ad specifically highlights the product drawing all of your focus to it. This ad uses not only light but shadow as well to emphasize their product and draw your eye to it.
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