Advertisement/Desire

Zendaya Smart Water commercial

Attribution: https://images.app.goo.gl/8deezAHA2sLsAn5u6

Theme: Advertisement/Desire

Description: Zendaya standing backstage of a mock commercial shoot, with white light brightly illuminating the left side of the photo, and having dimmer lights around her, such as the orange dots on just her head. The lights make her stand out in the darker background, and the only fully focused object is the bottle of smart water that she is holding.

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Photo Observation: Advertisement

Lays Superbowl Commercial

Theme: Desire/Advertisement

The blue green colors create a feeling of intrigue surrounding the bag of chips, drawing the audience in to have a bite for themselves. The white light coupled with this color establishes an ominous tone further encouraging an intriguing desire to try the product.

 

 

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Advertisement/Desire

Theme: Advertisement/Desire

Attribution: https://www.advergize.com/advertising/11-best-print-advertisements-2012/

The amber colors lighten the woman’s skin and draws attention to her eyes and eyelashes, which the ad is intending to point out to you and impress you with, should you not read the text.

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Lighting Observation

Time: 10:30pm

Date: 3/30/23

Place: Room in Adam’s Playhouse

Subjective: The small room is dark since its night and the lights are off.  There is one big window overlooking the parking lot and the Shapiro Family building. The only source of light is coming from the window and it reflects its shape onto the wall inside the room.

Objective: A shadow of a window outline is seen on the empty wall in the room, along with the moving branches of the tree outside also being reflected in the shadow. This image reminded me of the window gobo we installed in the lighting instruments back in the blackbox. I was able to see a similar product of using a window gobo without needing to alter anything in the room. The shadow reflecting the window and moving branches was a calming image for me and quite dreamlike.

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Lighting Observation

Date:  3/30/23 @ 7:30pm

Location: Netherlands Bridge

I was walking towards the bridge to go back to my dorm when I noticed the sunset in the background.

The sunset was a beautiful paisley blue gradient into white and lastly a slight yellow sun at the horizon line. In the foreground, floor lights barely lit the entrance to the bridge while the rest of the bridge remained a dark silhouette outlined by the sunset. This moment felt as though a beautiful sunset was trying to calm my mood, but the harsh and dark bridge kept the stressors and difficulties of the work day constantly present looming over what could be a wonderful moment.

 

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Lighting Observation

Date: 3/30/23

Place: Blackbox stage from the Grid

Subjective: Window Light hitting the stage with a blue gel.

Objective: Something about a very unrealistically large window really helped me feel like this was for theatre. Seeing all three really built a world we don’t see within the set.

 

 

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Light Observation

Date: 3/30/23

Time: 12:41pm

Location: The grid in the Schaeffer Theater

Objective observation: The main light is the one in the process of being focused. It’s a singular circle of off-white light originating from the grid and landing in a circle on the floor of the Black Box and illuminating you, professor, standing right in the center. There is also a light on the opposite end of the catwalk, a lamp on the desk where the gels and gobos live, which is giving off a significantly yellow-er light with green undertones.

Subjective observation: The light has the drama and theatrics of a stage scene, even though it’s only the focus. However, seeing it from above makes it seem a lot more practical and less whimsical, particularly for the light in question which does not yet have a gel in it. It’s a spotlight with zero direction.

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Lighting Observation

Date: 3/30/23

Time: Around 10:50AM

Location: Backstage in the blackbox.

Objective: The class before ours working on focusing lights to the stage.

Subjective: The pitch black creating mystery, suddenly lit up in a new light. Light that moves to just the right spot, light that may not be perfect at first, but can be moved and changed to be precise. As soon as it’s perfect the color changes, and then mystery again.

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Lighting Observation

Date: 3/18/23

Time: Around 4:30 PM

Location: My room

Objective: The LED lights in my room being set to mixtures of blue and yellow shades.

Subjective: All the shades of light working together make the room appear as one might imagine under the sea would from The Little Mermaid scenes. The colors remind me of coral reefs, and the various colors animators chose for the movie, as well as the various lighting instruments in the stage production. It makes me feel like I’m under the water and with peace and calm.

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Lighting Observation

March 15th, 2023 @7:00pm

I was walking to my dorm after class and I noticed two lampposts on campus were lit with different colored bulbs.

Although just 20ft apart, these two different lampposts each had their own characteristics to them. The further one, a warm bulb, appeared to radiate warmth, in turn making the dormitory closer to that source seem friendlier. On the other hand, the closer one, outside my window, was a bright white light. Yes, it was more efficient in lighting the area below, but it gave a harsh and stern tone when entering my dorm.

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