Author Archives: previousstudent

Photo Observation 4/11

Ref image via Pinterest I had some issues with balancing the material properties of the original subject and the rendering engine of the program, but this is as close as possible as I think that I could get it. I … Continue reading

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advertisement/desire post – take two

  photo from google Theme: Advertisement/Desire This advertisement represents McDonalds, specifically the french fries. This look gives a warm, vibrant, classy feeling, to bring an elegant look of celebration for a fast food restaurant.  

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Light Observation 4/5

4/5, 4:00 pm, bay window in my house Objective description: It is mid-afternoon, and the sky has scattered dark clouds with some blue still peeking through. The sun is not out, but it is hidden behind the clouds, so it … Continue reading

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Light Observation 4/5

4/4 – 12:49 PM – Bits & Bytes Objective Description: Cool, natural white light coming in through the windows contrasts the warm light from the indoor lights with yellow lampshades. Subjective Description: Another cloudy day disperses its cool light into … Continue reading

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Light Observation- Mickey Estrella

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4/4 Photo Observation (ad)

4/4/24 I chose this ad by ELF because of the interesting reflection of light off of the football. This seems to be artificial, because I’m not sure a football can reflect light in that way.

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04/04 Lighting Moment- Advertisement/ Desire

Here the coffee bean is lit nicely from behind and it gives the image a warm, safe feeling. I really enjoy the way the whole image pulls the viewer in based upon that feeling of security and comfort.

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Source: https://fstoppers.com/commercial/how-light-and-photograph-beer-bottle-advertisement-41443 The beer here is back lit so that it glows which makes the beer look more inviting while also emphasizing the sweating of the bottle which is definitely intended to create desire. I can’t quite tell if the … Continue reading

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Ad Photo

From Campaign US on Google Images Corona’s whole thing is they try to associate the beer with being on the beach, and associate Corona as a summer “place”. The warm orange/yellow/amber light coming from above on a downward angle is … Continue reading

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4/3 Photo Observation: Ad/Desire

  Image from pinterest The warm soft light attaches the audience’s eyes to the ad and highlighting a feeling of late-night comfort that is often associated with McDonald’s food. I found the lighting almost gobo effect with the arches in … Continue reading

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